New Coaches and Consultants
Are you struggling to attract more of the 'right' clients?
About Brenton Schmidt and Soul Song Marketing
you can attract great clients by expressing the real you. Imagine that!
This self expression stuff shouldn't be so hard. But it is.
It is especially difficult for those of us that worry about what others think, that struggle with nagging self doubt, have an overactive inner critic and that have a hard time saying no. Add to this a lack of self awareness and constant questioning as to who you are and why you are here. Yikes!
That's just the half of it.
On top of the personal struggles, add a lack of understanding of how branding and marketing truly work. It's a recipe for personal and professional frustration, procrastination and wasting valuable time and energy that could be spent making a difference and a good living serving others.
This describes where I've been and where most of my new clients start.
I've been searching for my place in the world for 38 years now. I've struggled with self doubt even when everyone around me suggested I was the smartest kid in the class. I didn't believe them. I've been lower than I like to admit as a result of my fear of failure and rejection. I've wasted a lot of time and missed too many opportunities. I've paid the price and so has my wife, my friends and my family.
On top of the personal struggles, add a lack of understanding of how branding and marketing truly work. It's a recipe for personal and professional frustration, procrastination and wasting valuable time and energy that could be spent making a difference and a good living serving others.
This describes where I've been and where most of my new clients start.
I've been searching for my place in the world for 38 years now. I've struggled with self doubt even when everyone around me suggested I was the smartest kid in the class. I didn't believe them. I've been lower than I like to admit as a result of my fear of failure and rejection. I've wasted a lot of time and missed too many opportunities. I've paid the price and so has my wife, my friends and my family.
To overcome my self doubt I dedicated much of the last 7 years to mastering myself and my craft.
I've spent thousands of hours studying myself. Frankly, I've been a bit self obsessed. I really wanted to know who I was and how to overcome my self confidence issues. I've taken every personality typing, self awareness instrument that exists. I even flew to Washington to be trained by one of my heroes, Carol S. Pearson who has authored many self help books about the power of archetypes. Carol's work has changed my life and has also provided me with a framework for helping my clients know and express themselves and develop their brand authentically.
Diligent study of branding and marketing has helped build my confidence too.
I have been working in the field of branding and marketing for 12+ years. I read constantly. I attend seminars regularly. Sean D'Souza, Mark Silver and Michael Port have taught me a lot about how to market myself effectively and authentically. I've been through many world class marketing programs including the Fast Track to More Clients program developed by marketing guru Robert Middleton. I liked Robert's philosophy and methods so much I decided to become a certified marketing coach with Robert as my mentor. It has been one of the best personal and professional decisions I've made.
Soul Song Marketing is my passion but it's not my only gig.
I currently work at a small but growing brand agency called MFX Partners www.mfxpartners.com. For the past 5 years I haved played the role of strategic guide and brand sherpa helping large and small companies rise above their competition by harnessing the power of their brand. It has been a terrific opportunity to spread my wings, hone my skills and build my confidence. Prior to this I studied under some of the smartest advertising minds in the world at the Miami Ad School. I started my career 15 years ago working in sales and marketing positions for a large agricultural firm selling products to help farmers grow better crops. This lasted 8 years. It's funny where life takes us and where we end up. From farmers to soul singing. Works for me!
No one brings all the pieces together. But I will.
Even after studying most of the greats I still feel as if no one has really brought it all together the way I want them to. What I've been looking for is a thorough, deeply personal, yet rapid and cost-effective program that helps an individual define the foundation of their business - their brand and marketing plan to attract their ideal clients consistently and authentically.
I haven't found this specific combination, so I decided to create it for others.
I believe a combination of self awareness exercises to get clear on the inside and break through our limiting beliefs, with personal or small group marketing mentoring to build a sensible personal brand and marketing plan that inspires daily action are required to truly be successful. That is what I'm attempting to offer through Soul Song Marketing.
We all deserve to be heard.
I am here to help people who have something important and valuable to offer 'sing their song' and attract the clients they most want to serve. This requires working on the inner and outer stuff. One step at a time I will be adding new products and services with this mission in mind.
I've spent thousands of hours studying myself. Frankly, I've been a bit self obsessed. I really wanted to know who I was and how to overcome my self confidence issues. I've taken every personality typing, self awareness instrument that exists. I even flew to Washington to be trained by one of my heroes, Carol S. Pearson who has authored many self help books about the power of archetypes. Carol's work has changed my life and has also provided me with a framework for helping my clients know and express themselves and develop their brand authentically.
Diligent study of branding and marketing has helped build my confidence too.
I have been working in the field of branding and marketing for 12+ years. I read constantly. I attend seminars regularly. Sean D'Souza, Mark Silver and Michael Port have taught me a lot about how to market myself effectively and authentically. I've been through many world class marketing programs including the Fast Track to More Clients program developed by marketing guru Robert Middleton. I liked Robert's philosophy and methods so much I decided to become a certified marketing coach with Robert as my mentor. It has been one of the best personal and professional decisions I've made.
Soul Song Marketing is my passion but it's not my only gig.
I currently work at a small but growing brand agency called MFX Partners www.mfxpartners.com. For the past 5 years I haved played the role of strategic guide and brand sherpa helping large and small companies rise above their competition by harnessing the power of their brand. It has been a terrific opportunity to spread my wings, hone my skills and build my confidence. Prior to this I studied under some of the smartest advertising minds in the world at the Miami Ad School. I started my career 15 years ago working in sales and marketing positions for a large agricultural firm selling products to help farmers grow better crops. This lasted 8 years. It's funny where life takes us and where we end up. From farmers to soul singing. Works for me!
No one brings all the pieces together. But I will.
Even after studying most of the greats I still feel as if no one has really brought it all together the way I want them to. What I've been looking for is a thorough, deeply personal, yet rapid and cost-effective program that helps an individual define the foundation of their business - their brand and marketing plan to attract their ideal clients consistently and authentically.
I haven't found this specific combination, so I decided to create it for others.
I believe a combination of self awareness exercises to get clear on the inside and break through our limiting beliefs, with personal or small group marketing mentoring to build a sensible personal brand and marketing plan that inspires daily action are required to truly be successful. That is what I'm attempting to offer through Soul Song Marketing.
We all deserve to be heard.
I am here to help people who have something important and valuable to offer 'sing their song' and attract the clients they most want to serve. This requires working on the inner and outer stuff. One step at a time I will be adding new products and services with this mission in mind.
My promise to you is that if you stick around a while, you will better understand how to market yourself in a way that feels aligned with who you are. I have a foundational marketing mentoring program for any coach or consultant called the Fast Track To More Clients which I would encourage you to check out. If you haven't already signed up for the Free e-book please take a moment to learn more about what it offers. I have lots in store for the community of people I am proud to know and grow with. Go ahead and click on the Free Stuff page and scroll down to the sign up box.
It's time to sing my song more fully. I hope you will join me for the fun!
Brenton Schmidt
Founder - Soul Song Marketing
Certified Action Plan Marketing Coach



